A perfectly-timed communication can be a game-changer. This may be one of those times. Take a look at the new Ron Paul ad attacking Newt Gingrich, if you haven’t already seen it as it virally screams across the interwebz this afternoon:
This ad is a brilliant attack, not over-done, credible, and may be perfectly timed to coincide with the probability that Gingrich, the Republican poll leader-of-the-week, may be wearing thin on Republican primary voters as his record is closely scrutinized, as the record of anybody in the lead would be.
But it’s the fact that it’s a Ron Paul ad that makes it most interesting. Clearly Paul wants to be the next in batting order for leader-of-the-week, and this ad may not only shorten Gingrich’s week, but also signal to voters that Paul is ready to be a grown-up and play with the big dogs.
It will be interesting to see how the tracking polls change trajectory for each man in the next few days. Stay tuned – we may be nearing the end of Gingrich’s 15 minutes of fame, if favor of yet another Republican hopeful’s play to be the Republican alternative to Mitt Romney.